Your mattress is your most important investment. It is an investment in YOU, in your body, for your well-being. You are only as good as the previous night’s sleep. You literally spend 1/3 of your life in bed, 1/3 of every 24 hours, of every day of every week throughout every year. Without the rejuvenating requirements of a good night’s sleep, you are not living to 100% of your potential — socially, professionally, intimately and philosophically. It is worth the investment. The delight in getting a supposedly good deal is quickly lost with the realization of a poor investment. But the best choice for you does not have to be the most expensive. Just like a good pair of supportive shoes, one may get by on a simple pair of loafers, while another may require orthopedic shoes. Consider this: You may spend thousands of dollars on the perfect dining room set that you use 20 times in a 10-year period. You may spend hundreds of dollars on an outfit for a special occasion that you wear once or twice and then remains in the back of your closet. And how much do you spend on coffee each year? These are not cost-effective. But we all have done it. Is our health and overall well-being not worth the investment?